In 2013, Chanel commissioned 4DSOUND to install a permanent spatial sound system at the Chanel Studio in Paris, France. An 8.1 omnidirectional sound setup has been custom tailored to the size and acoustics of their studio space. The system is used by Chanel to provide internal presentations of their new collections with full spatial sound design capabilities.

The possibility to have hyper-real, theme-focussed sound scenographies for these presentations made Chanel decide to work with 4DSOUND. Our dedicated playback software enables Chanel to play multi-channel recordings like any MP3 player – which makes it possible to easily deliver 4DSOUND mixes into their system.

In November 2013 4DSOUND's creative developer Salvador Breed inaugurated the system in the presence of Karl Lagerfeld, and created a dedicated spatial sound design for the presentation of the 'Chanel Shopping Center' collection.


Client: Chanel Paris

Project Management: Salvador Breed, Jos Rek

Technical Realisation: Poul Holleman, Luc van Weelden

Contractors: Bloomline Acoustics